Every Person Has A Story

Being the dopiest LYFESTYLE brand is just the beginning. Our goal is not to just create apparel but to inspire someone, anyone to SPARK the inner PR in THEM.

#PRAPPAREL89

Headwear

Caps always make the fit complete

T-Shirts

Look good, feel good, do good

Tanks

When the heat turns up so does your performance

Longsleeves

Even in the cold, workouts get slayed
Too Much Sauce

Quality designs to represent the freshness in you.

Bridging the gap between street culture and fitness is what we do. It's our job to curate the cool and spread our message to everyone we encounter. WE'RE ALL DOPE, the world just doesn’t know it yet.

Who We Are

We were simply born to be greater each day.

The brand is for everyone, it challenges us to PR (personal record) each day-every day. Not just in the gym or in sports but at everything we do.

See Our Story